Wow World Group

Hello Baby Birth - 3 months

Those first few months with your baby are precious, emotional, and full of discovery. Our Hello Baby programme offers a calm, nurturing space where you can learn to understand your newborn's cues, build confidence, and strengthen the bond between you.

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Baby Sensory 0 - 13 months

Every week is a new adventure in discovery. Our Baby Sensory classes build confidence and celebrate every milestone. You’ll share magical moments, explore textures, sounds and sights, and support your baby’s development in a warm, welcoming space created just for you both.

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Browse Our Shop

Step into a world of sensory discovery. Our Baby Sensory® Shop is filled with beautiful toys, books and treasures that help with play, connection and learning. Each item is carefully chosen to support your baby’s development and bring joy to every shared moment you spend together.

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Baby's first Christmas traditions around the world

Discover how Christmas is celebrated around the world and find meaningful traditions to share with your baby. Explore global customs, festive activities and gentle ideas to make your babys first Christmas memorable. Perfect for parents looking for Christmas inspiration and cultural traditions.

Why Baby Sensory is not just ‘nonsense’…

As a business, we believe that the freedom to share thoughts, opinions, and ideas promotes critical thinking, fosters self-discovery, and enables learning and growth

The importance of connection for new parents

Becoming a parent is an exciting and life changing experience. It can also feel overwhelming and very lonely. Isolation has a huge impact on health and wellbeing and its effects should not be underestimated.